n. A word, symbol, or phrase used to identify a particular company's product and differentiate it from other companies' products.
n. Any proprietary business, product or service name.
v. To register something as a trademark.
v. To so label a product.
Word Usage
"A trademark is a word, phrase, symbol or design, or a combination of words, phrases, symbols or designs, that identifies and distinguishes the source of the goods of one party from those of others."