adj. Reasoned and objective, involving reason or intellect rather than feelings.
The Century Dictionary and Cyclopedia
Not emotional; free from or unaccompanied by an exhibition of emotion or feeling; impassive; not inducing emotion: as, an unemotional person; an unemotional book.
WordNet 3.0 Copyright 2006 by Princeton University. All rights reserved.
adj. unsusceptible to or destitute of or showing no emotion
adj. cool and formal in manner
Word Usage
"Online shopping will continue to grow from a low base, mainly in unemotional purchases."