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hyping

/hɪpɪŋ/ verb · British & US
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What does hyping mean?

verb

To promote or publicize something enthusiastically, often in a way that is considered excessive or insincere. To give something a lot of attention or publicity, especially in order to make it seem more interesting or important.

Example

"The company was hyping its new product with a series of flashy advertisements."

Reviewed by Deb Chak, Editor. AI-assisted content curated by RJS Tech Solutions LLP.

Words that share this root

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What's the opposite of hyping?

Rhymes with hyping